This article has been researched & authored by the Content & Research Team. Unilever has made great efforts over the years to reduce their carbon footprint in manufacturing and transportation, however, the source of the raw ingredients used in Dove Beauty Bars pose the greatest environmental threat. Dove is one of the most trusted and loved beauty brands across the globe. Doves heritage is based on moisturisation proof not promises grew Dove from a Beauty Bar into one of the worlds most beloved beauty brands. The most common soaps are manufactured by saponification of a combination of lauric oils and hard fats in a ratio of 1/3 - 2/3. Unilever has partnered with Carrotmob, a nonprofit that uses consumer spending to influence businesses’ environmental impacts, to create sustainability campaigns. For any product to maintain its successful run in the market, it should have stable political environment. The race, color and caste are not concerned at all. Another example of a palm oil derivate is sodium palmitate, which is a salt made by mixing Palmitic acid and Lye and adding water, this secondary material is used for cleansing and creating lather [2]. This is especially true for a household product such as this one. The article described an event between striking Unilever workers and private security forces in South Africa. In the Dove PESTLE Analysis, the environmental elements affecting its business are as below: Unilever is the parent company of dove. Impact of liquid versus solid soap. [13] The second part of the packaging is the cardboard box, which primary materials are flute, which is recycled paper, and second-hand paper. Can Unilever’s Dove soap maintain both its market position and social impact? Political rift between the British and European union was the major news recently. The Dove Beauty Bar comes in a small white cardboard box which is recyclable. Environmental Impact. Accessed 2 Dec 2018. For Dove products overall, the Environmental Working Group (EWG), a non-profit group dedicated to bringing transparency to consumer beauty and personal care products, rates them between a 3 and 8 on a sliding hazard scale of 0-10—10 being the most dangerous health risk to humans, animals and/or the environment, depending on the product (8). Apart from the soap, a by-product - glycerin - forms during the chemical reaction.” [11]. It has been reviewed & published by the MBA Skool Team. Having a cardboard box as an option to recycle while being so small is a much better product to deal with than the liquid version of this product which comes in a large plastic bottle. How Products are Made. Accessed 2 Dec 2018. Small decisions such as whether to use liquid or bar soap can have a big impact on your environmental footprint. There are some environmental concerns in the manufacturing of soaps and detergents. https://www.unilever.com/Images/unilever-supply-chain-overview---may-2018_tcm244-523172_1_en.pdf. Studies showed that 57% of Dove s Target audience was averse to regular advertising. The first major way in which the consumer contributes to the mitigation is by the means of how they use the product. In their 2019 Page Society Case Study Competition winning entry, Sarah Dasher and Olivia Zed examine the hits and misses of Dove's Real Beauty campaign. Effectiveness. Although the exact recipe for the production of Dove soap bars remains undisclosed, common large scale manufacturing use a soap-making technique known as the continuous method. The wonderful thing about liquid castile soap is that it has far more uses than just a hair and body wash! “How a cardboard box is made” The Manufacturer (2014) https://www.themanufacturer.com/articles/how-a-cardboard-box-is-made/, Cradle to Grave Analysis: Embedded Energy within a Dove Soap Bar. “Unilever’s Supply Chain”. “Fats and Oils Industry Overview”. Use of such toxic soaps also means that the active chemicals will wind up in the soil and ground water. A Dove Beauty Bar contains thirteen ingredients in total. Carbon footprint of the product should be minimized and thus wherever possible paperless transaction should be adopted. Following are the legal factors in the Dove PESTLE Analysis: Dove as a product has its own intellectual property rights to protect. Doves heritage is based on moisturisation proof not promises grew Dove from a Beauty Bar into one of the worlds most beloved beauty brands. 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